'Designer Dogs' Or Mutt, The Costs Are Adding Up

New breeds (except you can't call them that) are taking on such old-line dog registries as the American Kennel Club

The first sign that the Dog Establishment was under attack came in 1988, when a fringe Australian breeder named Wally Conron mixed a labrador retriever with a poodle. Conron’s cocktail, a labradoodle, didn’t immediately upend an old guard teeming with breeders, trainers, chewy bone manufacturers, and psychiatrists — until word of his dogs spread to the U.S. By the late ’90s a rogue market had been born, and bespoke canines the size of Birkin bags began fetching more than $1,000. By the shameless Aughts, the dog community’s dirty little secret was out: Uma Thurman, Miley Cyrus, and Jake Gyllenhaal bought their own designer pooches. Later, President Barack Obama announced that he, too, was considering a labradoodle. In January, YouTube sensation Caesar the Puggle, a gangsta-rapping cross between a pug and a beagle, became the world’s first haute mutt celebrity.

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