A decade ago, few people outside India were aware of the nation's megaconglomerate
Tata Group -- or that India had an auto industry. Today Tata Motors (TTM) makes the cheapest car in the world, the Nano (at right), and has become the world's 19th largest automaker.
With Detroit in critical condition, two Indian carmakers are preparing to drive into the U.S. market: Tata and rival Mahindra & Mahindra (MAHMF). Tata Motors's recent $2.3 billion acquisition of Jaguar and Land Rover suggests that the subcontinent has Bollywood-sized dreams -- and the resources to make those dreams come true. Tata's and Mahindra's future here looks very promising, provided they learn to solve an age-old conundrum: that the price of gas tends to rise -- and when it does, so does the popularity of cars that use gas efficiently; and that Americans don't like squeezing into tiny, tinny cars.
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5 comments:
Here we go again, when are we going to stop this madness, what are we the worlds flee market. They are playing us like a fiddle.
BUY A TOYOTA!
Looks cool. Smaller the better. Maybe the bankrupt, mismanaged and small vision US car corporations will get the idea
They wont have a chance to. These forein companies are going to swallow us up.
HR get a bike and really save the environment and leave the rest of us to decide consider buying what we would like to drive and also fits our own needs-in other words speak for yourself. GM got rid of the best sellers to please the envinromentalists because nobody wanted their smaller crappy cars-except that's what they are going to make more of-makes no sense. We can leave the small cars to the other people, but trucks sell here in America and we should develop a market for them abroad instead we've got more bad decisions from the gov't.
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