Sales of 72-year-old nameplate peaked in 1978 at more than 580,000 cars
DEARBORN, Mich. - Ford Motor Co. says it will end production of its Mercury brand by the end of this year.
Ford's board of directors approved ending the brand Wednesday morning. Ford plans to make up for the lost sales by expanding its luxury Lincoln brand. Mercury sold just over 92,000 vehicles last year.
Ford has 1,712 dealerships currently selling Mercurys. Some will continue selling Lincolns and Fords and some could be consolidated into existing Ford dealerships.
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6 comments:
They are nothing but rebadged fords anyway. Good Riddance.
that is a shame. I had a 2000 Sable and it was excellent
Smart move. There's nothing unique about a Mercury. Just like GM did. Pontiacs and Oldsmobiles were the same thing mechanically as a Chevy. Plymouth, Dodge, and Chrysler were all the same car. Time to get leaner and meaner.
Tick tock....the sound of American cars going the way of the dinosaur...They started downsixing and making economical cars just a decade or two too late...
Ford- Fix or Repair Daily
Found on Russian Dump
Found on road dead
They were crap in the past, and still crap now!
After test driving a new Escape, I stay with my Honda CRV!
8:28 you forgot this gem....
"Ford,they circled the problem for you" (referring to the classic Blue Ford logo)
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