What if you could pay only $1,000 and be guaranteed a freshly-poured beer whenever you felt like it? That’s not a feasible deal for most of us, but for early investors in one Minnesota brew pub, that dream has come true.
When three business partners wanted to raise $220,000 to get a bank loan and open up their own restaurant, the Northbound Smokehouse & Brewpub in southern Minneapolis, they at first tried to the usual rout of finding investors and offering a voting share in the restaurant, reports The Atlantic’s City Lab.
But those investors didn’t know much about the restaurant business, so they tried a different tactic when friends and family offered up a few grand here and there.
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3 comments:
Love it!
Genius!
that's a lot of beer
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