NEW YORK (MarketWatch) -- The number of people wielding scissors over their cable cord is growing, although they are still a fraction of overall viewers. Some 2.9% of pay TV consumers are "very likely" to cancel their pay TV in the year ahead, rising for the fourth consecutive year, according to data released Thursday by consulting firm Frank N. Magid Associates. This is up slightly from 2.7% last year and up from 2.2% two years ago. Younger viewers are most likely to cut the cord (4.9%) and sports viewers -- or those who have an ESPN DIS, +0.50% subscription -- are least likely (1.4%) to go without cable. "These are very small numbers in terms of future cord cutting from American consumers," says Mike Vorhaus, president of Magid Advisors.
More
DelMarVa's Premier Source for News, Opinion, Analysis, and Human Interest Contact Publisher Joe Albero at alberobutzo@wmconnect.com or 410-430-5349
4 comments:
Looking more and more like that's the best choice. Cable has gone the way of OTA TV. Then pay the high price to watch it. But it's still cheaper then Divorce.
I am planning on turning in my cable box today. With Streaming video services like netflix and hulu you really don't need to have cable any more. I mainly watch local news with my over the air antenna and have a choice of hundreds of programs and movies through my Roku box and smart TV. I'll still keep Comcast for Internet, but not for cable. I'm not getting much value for what I am paying for anyway. Roku is in HD, and comcast wants to charge you more for HD.
they cut cable, and go internet.
oh if only i had that option
They have a monopoly even if you go to streaming video you still need their internet to do it and streaming sucks.
Post a Comment