The Latest In Wearable Fitness: A Wristband That Shocks You For Not Exercising Enough

As if the prick of a guilty conscience isn’t enough every time you pass those dusty gym shoes, someone has gone and created a device users willingly wear that give out electric shocks if you’re not sticking to your exercise regime.

The wearable prod/fitness tracker is called the Pavlok, as its creator thinks the wristbands can be used to train those who wear them with negative reinforcement.

“Research shows that consistency is the key to forming a habit. When you use Pavlok to stick to your goals, you’ll find that they become easier and eventually, automatic,” the Pavlok site reads, via The Telegraph. “At that point, use Pavlok to train your next habit and keep up your transformation into a better you.”

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