Grand Finale For Chicken Festival

CENTREVILLE — The Delmarva Chicken Festival reaches its 65th birthday this year, and in honor of the milestone, Delmarva Poultry Industry Inc. the sponsor of the festival, has decided it’s time to retire what was once its signature event.

First organized as a one-shot promotion for a national competition to develop better meat chickens, the event has continued as a means of promoting the region’s chicken industry. But the DPI announced Friday, April 18 that it will discontinue its sponsorship of the festival.

In a statement announcing the change, DPI President Keith Moore said, “DPI is refocusing its mission and feels that in today’s world there may be more effective ways to promote the chicken industry and educate the general public about Delmarva’s number one agricultural enterprise. This was a very difficult decision made with much consideration by the DPI Board of Directors.”
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