And yet, the startup is blaming vandalism and says that the service would stop immediately. It’s worth noting that users will get a refund on their remaining balances and €15 deposit. This is a nice gesture.
According to the announcement, GoBee Bike managed to attract 150,000 users in Europe who used the service hundreds of thousands of times. But the company’s bikes slowly became unusable. 3,200 bikes became dysfunctional, 1,000 bikes were illegally parked in someone’s home. Overall, GoBee Bike had to send someone in 6,500 cases.
The startup couldn’t keep up and it became clear that the business model wasn’t scalable if you needed to fix the bikes all the time. As a user, it also felt like you couldn’t unlock most of the bikes because the lock battery was dead most of the time.
Publishers Notes: ARE YOU LISTENING JAKE DAY?