Thursday, April 20, 2017
Feds Warn Social Media ‘Influencers’ To Stop It Already With The Stealth Ads
Like it or not, the fact is that we’ve crossed through the mirror into a world where people are paid lots of money to mention a product, wear an article of clothing, or sip some ab-tightening tea… not because they are famous but because they get paid lots of money to mention products they got for free, wear comped clothing, and drink dubious tea — a well-dressed, flat-tummied, ouroboros shown off in impeccably framed and filtered Instagram shots. You might find it repellant, but it’s legal, so long as all of that cash and compensation is adequately disclosed — a message that a number of “influencers” and their handlers have either ignored or not received.
at 4/20/2017 08:00:00 PM