"Absolut"ely Stupid Debate

Absolut brand
The controversial ad
Another controversial anti-war Absolut ad

The big brouhaha over the Absolut Vodka ads depicting parts of the Southwest US on the map as part of Mexico is puzzling to me. Apparently it pisses off people on both sides of the fence (no pun intended) because most Mexicans still feel like they were robbed when the US claimed those territories formerly belonging to their country.Americans are mad because they feel parts of America are already controlled by Mexicans. Tit for tat. (We took a couple of states from them , now they are invading every one of ours,but I digress)

So what does a stupid vodka ad (one that was NEVER meant for the US market in the 1st place) have to do with immigration? Vin & Sprit, the holders of the Absolut brand,have mounted way more potentially controversial Absolut ads in the past, particularly the anti-war ad among others.

Pernod Ricard SA , a French distilled spirit giant,is buying out V&S and aside from Absolut, has exclusive distribution rights to numerous other popular liquor brands sold worldwide. Does Michelle Malkin and the rest of her ilk really think a boycott is going to hurt them in any way?

People are NOT going to stop buying Absolut. Personally I dislike ANY vodka-it tastes like rubbing alcohol to me and I cannot differentiate top shelf stuff (like Absolut or Goose) from the cheap rail stuff, nevertheless ALOT of people consume vodka and many of them prefer the Swedish-made Absolut over any other (which brings me to a curious question-what do Swedes know about vodka?I thought it was a Russian thing!).

If anyone else can figure out what all the hullabaloo is about, please clue me in.Until then,I doubt the marketing dept. at V&S is losing sleep-in fact, all this media attention may even increase their sales worldwide.