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Saturday, April 14, 2018

Here’s the Median Age of the Typical Cable News Viewer

In addition to compiling the viewership of TV news programs, Nielsen is also letting us know just how old the cable TV news viewer is.

According to Nielsen Live +7-day data, in 2017 CNN’s median age was 60, while the median age of the Fox News and MSNBC viewer was 65.

The good news for CNN and Fox News: they each aged down one year, from 2016 when CNN’s median age was 61 and Fox News’s was 66.

The not so good news for MSNBC, their median age jumped two years. It was 63 in 2016.

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3 comments:

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Anonymous said...

And we need to know this why?

Anonymous said...

It's interesting to see what the age spread is for cable news. The bulk of younger people get their "news" from social media, blogs, etc?