Another thing you should take notice of is the REPEATS of local commercials over and over again. Once again, they repeat because those time slots have not been filled/sold and they get major discounts for ads that run at random. Those random ads fill in for slots that have not been sold.
So what does this tell you. Well, it tells you that your local stations are failing to sell new ads because advertisers are starting to realize people are either muting these commercials or they are fast forwarding them and they are not getting the return on their money like they used to.
You might also notice how many FILLER commercials WBOC is running for their new radio station. You know darn well they wouldn't be filling in their prime time commercials that can be sold for actual money verses running their own promotions and I think you'll agree with me, there's a LOT of them.
I called a local Car Dealer and asked WHY these type of businesses run so many ads when you know people aren't watching their commercials. Their response was, we don't do it any more unless we're running a special sale. They went on to say, you are right, advertising ON LINE gives us a far better return.
When I had retail businesses in the past and I ran commercials, we always went for the filler spots because they were not only a lot less money. In many cases we'd end up on a Redskins game or an Orioles game where they hadn't sold the slot. If you paid for that spot it would cost you a small fortune.
On January 1st 2016 we shared with all of you our traffic. Love me or hate me, we deliver more local on line traffic then anyone else out there. We also deliver far more news and information each and every day. Considering our ads are only $100.00 a month, the word is quickly spreading and businesses are doing far more research and changing the way they advertise.
And what do you have to lose, ONE HUNDRED DOLLARS. Try us, I think you'll like us very much.