If you’ve taken notice of the Boardwalk’s new “McTram,” there may be more, and hopefully different, tram advertising coming next season.
Last week, the city began piloting the idea of advertising on the Boardwalk trams by installing backlit signs atop the rear car of the single vehicle.
Although Direct Media, the contractor who markets advertising on city-owned vehicles, apparently solicited a number of business contacts for opportunity, the most aggressive response and highest bid came in from McDonald’s.
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2 comments:
Wow. I wonder if the Tram employees can offer to pose for photos. They haven't had a raise in years!
We are already bombarded with ads everywhere and on everything. Just look on each side of these blog pages, TV, your home page, your email, every video or news program you watch on line, etc., etc., etc., ad nauseum!!!!!!!!
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