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Wednesday, January 22, 2020

Hallmark Media CEO Exits After Same-Sex Ad Furor

The head of Hallmark's media business is leaving the company after 11 years, just a month after its flagship Hallmark Channel faced an outcry over a decision to pull an ad with a lesbian couple kissing.

No reason was given for Bill Abbott's departure, and no replacement was immediately named.

Abbott was CEO of Crown Media Family Networks, a company controlled by Hallmark Cards. Crown Media's flagship cable channel is The Hallmark Channel, known for family-friendly programming, particularly made-for-TV Christmas-themed movies.

In December, the Hallmark Channel's decision to pull an ad featuring the same-sex couple led to an outcry online. The company later reversed the decision.

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