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Monday, February 02, 2015

Super Bowl 49's advertising winners and losers

NEW YORK (AP) — If you're talking about Super Bowl ads with co-workers on Monday, you're not alone.

Advertisers tried to win over Americans during the game — some tried serious themes, while others went with humor. With 30-second ads costing $4.5 million for the chance to market their brand to 110-plus million Americans, advertisers were making a big bet. And just like the game, there were winners and losers:



Sticking to its winning formula of puppies and Clydesdales, Brewer Anheuser-Busch's ad shows a Labrador puppy chasing after the iconic Budweiser Clydesdales that are being moved to a new stable. The tune, "I'm Gonna Be (500 Miles)," performed by Sleeping at Last, plays in the background.



Anonymous said...

Worst commercials ever but Katy Perry was the best!

Anonymous said...

The halftime show was good but yet they still fail to properly isolate the singing voices.The entertainers should not have to sing that loud to be heard.In nearly 50 years one would think that problem would have been solved,but year after year the singers have to scream their brains out to be heard over the noise.

Anonymous said...

Lenny Kravitz and Missy Elliott didn't even get a whole song and they had to share it with Katy. What a letdown for their fans.

Anonymous said...

Who is Missy Elliott???