A real estate developer has filed building plans for an 11,000-square foot grocery pickup facility in Sunnyvale, CA, but won’t say who their client is. Sunnyvale is the Silicon Valley town where Yahoo is based, but word in the local real estate community is that their new grocer isn’t a local startup: it’s Amazon.
Amazon has, after all, been experimenting with both parts of this idea: they’ve been delivering groceries to customers’ doorsteps, but struggling with the “fresh” part of the Amazon Fresh brand. The company is also experimenting with using the U.S. Postal Service for early morning grocery deliveries.