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Saturday, December 10, 2016

Ad Watchdog: Lowe’s Should Clarify That Major Appliances Sale Excludes Most Brands

An annoyed customer brought a Lowe’s appliance ad to the attention of the National Ad Division, a self-regulation program for advertisers run by the Council of Better Business Bureaus. Their complaint? An ad promoting “20% off appliances $396 or more at Lowe’s” was largely untrue, except for the parts that said “appliances” and “Lowe’s.” 


Anonymous said...

Always a gimmick to everything.

Anonymous said...

The exclusion list is right there, black and white, clear as crystal.

Anonymous said...

Kinda like Macys that was busted for having "discounts" on their jewelry.. come
To find out that they "real"
Prices were never charged. I worked there in HS and sometimes items came in with the "discount" tags already on them. The discount makes you think that you are getting a deal but reality is they never plan on charging the "real " price :(