Pot publications are one of the few growth areas in media. High Times Media, which has delayed but not canceled plans to become a publicly listed company, said Thursday it is buying Green Rush Daily for $500,000 cash plus $6.4 million in stock.
GRD, a 3-year-old cannabis news website that bills itself as the official resource of daily news for all things weed, claims to pull in 9.5 million page views a month.
Meanwhile, Tom Florio, CEO of ENTtech Media, which last year purchased Paper magazine, said he is teaming with MedMen, a recreational marijuana company, to launch Ember, a custom-published print title.
Florio is handling the content for the custom-published quarterly distributed only in MedMen’s dispensaries in California and Nevada. MedMen will soon open a medical marijuana store on Fifth Avenue in Manhattan.
High Times is in the process of being acquired by Origo Acquisition Corp. in a $250 million all- stock deal.
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