You arrive at work, knowing that you have a big important project/report/phone call/etc. to take care of. You're not looking forward to it, for whatever reason, so you decide to just check your email first. And then, after reading and responding to emails, you decide you'd better clean out and organize your inbox. And while doing that, you find a bunch of interesting links to look at online…
And before you know it, it's time for lunch, and you haven't even looked at that important thing you needed to do.
It's human nature that we often ignore or don't deal with the things we don't like, or that are difficult. This applies to everything from having a difficult conversation with a coworker to filing our taxes or getting a check-up at the dentist.
We procrastinate or find other more exciting things to do. In fact, we're really good at avoiding those things we don't want to do. But the secret is that the people who just buckle down and get them done, end up being more successful in the long run.
Why do we put off what we know we're supposed to do?