Levi Strauss joined hands with the gun control lobby in the Fall of 2018 and is sticking to their guns whether customers agree or not.
On September 4, 2018, Breitbart News reported that Levi Strauss was launching a million-dollar gun control campaign. This also entailed teaming up with Michael Bloomberg-funded gun control Everytown for Gun Safety, going so far as to provide jeans for actors who appeared in Everytown PSAs.
The Free Enterprise Project’s David Almasi approached Levi’s executives with polling data which showed that many customers tended to shop elsewhere following the company’s adoption of gun control. Yet the executives were unmoved. The Free Enterprise Project reported that “leaders of the clothing manufacturer stood their ground, telling shareholders they would continue to risk profit and the company’s future by pursuing what they refer to as a ‘values-driven’ business model.”
Almasi spoke to Breitbart News’ about Levi Strauss’ gun control position..
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9 comments:
They can stuff it up their jeans.. I'm DONE with them.
Who CARES?? Haven't bought a pair of Levi in 30 year's. Not paying over 15 dollars for a FREAKING pair of jeans. Let alone 50 dollars.
Stopped buying their stuff several years back due to their political posturing. My wallet is my weapon. Docker's is one of their brands also.
You go levi straus. I've been wearing levis for over 40 years, but I'll never buy another pair as long as they are supporting the anti-gun movement. Now I
Buy Carhartt or Wranglers. Good Bye levi straus.
Ditto
As I glance into the Crystal Ball grasshopper
I see another company going out of buisness
Not me ..stop many years ago ...why ..try on same size many different store in this town ..( cut into my behind too much ) ..why :. 1 pair made in Vietnam..next pair .. China...next pair ...ECT ECT ECT ECT ...Bye Bye Levi's !!!!!!!
Hah, like Levi's are the only jeans out there..NOT! I'll make sure mine don't say Levi, just because they publicly support an opposing political view than mine. How stupid is it for a company to do that? To alienate so many of their customers by using the profits from those customers to support an attack on their constitutional rights? I wonder what the business colleges are saying about this current trend, or are they waiting to see what the bottom line results are before they "teach" about it.
I quit buying the garbage way back when they were still reasonably priced, but started to fall apart in three months or less.
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