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Friday, September 19, 2014

Millennials Lead US Decline In Entrepreneurship

28 percent fewer startups in 2011 than in 1977

For years, Christina Marshall was convinced she would start her own company.

She studied entrepreneurship with the hope of launching a clothing company for full-figured women. But after graduating two years ago, the 31-year-old chose a more conventional career as a brand manager at Kraft Foods in Chicago.

“It felt like the timing wasn’t exactly right,” Marshall said. “As much as I wanted to be an entrepreneur, I knew I needed a backup plan.” 
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