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Saturday, December 30, 2017

With $100 Million Grant, Sesame Workshop Reaches Out To Refugee Kids

In January, Sesame Workshop and the International Rescue Committee will start work on what they're calling "the largest childhood intervention in the history of humanitarian response." Funded by a $100 million grant from the MacArthur Foundation, the project aims to reach 9.4 million Syrian refugees and local children in Jordan, Lebanon, Iraq and Syria through a new, regional version of Sesame Streetand related activities.

The show will be distributed via television, the internet and mobile phones, with related content given to childcare centers, to clinics and directly into the hands of parents and other caregivers in their homes.

Sherrie Westin, Sesame Workshop's executive vice president of global impact and philanthropy, spoke to NPR's Ari Shapiro about the program. Here are highlights from the interview, which has been edited for length and clarity.

On reaching a refugee audience:

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3 comments:

Anonymous said...

100 million to promote a tv show to starving kids. Only in a snowflake Mind this makes sense!!

Anonymous said...

How nice a Godless fundenmental progressive liberal educators. More minds to deceive for the shaping of the new demonic NEW AGE..pay attention to the truth of the word. There are wolves in sheeps clothing everywhere, UN, masons,shrinners, new age churches, and plenty of useful idiots.

Anonymous said...

Head quarters in CHICAGO and MOSCO huge donors to Clinton and global warming.