Taylor Swift, Pitbull and Mary J. Blige will all experience a local product, Pinch Me Therapy Dough, which will be found in their celebrity gift bags at the American Music Awards on Sunday. The innovative stress reliever is a pliant putty with soothing scents and colors designed to channel relaxation through the senses. Organizers of the award show found the product and contacted inventor Nancy Rothner, “out of the blue,” she said.
Rothner sent 150 containers of Pinch Me Therapy Dough, which will be gifted and photographed during the event.
“I am thrilled and honored to have Pinch Me Therapy Dough featured in celebrity gift bags,” Rothner said. “Getting the word out and bringing awareness to the product makes me beyond excited and elated.”