Rejected Plus-Size Contest Winner Won Public’s Support

The fashion industry’s issue with plus-size models just got... well, a bit heavier.

American Apparel publicly rejected the winner of their “Next Big Thing” plus-size model contest. When the cheeky retailer, famous for their provocative ad campaigns, announced in August what they none too subtly termed the “Next BIG Thing,” they said the event’s purpose was to find new “fresh faces” with “curvaceous bods” for a “bootylicious photo shoot” to model their newest XL pants.

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