Next Gillette Should Target 'Toxic Femininity'

Recently, Gillette, the company whose razors have shaved the faces of many a male, as well as the legs of many of a male identifying as a female, officially crossed over to the lassies' side by launching a marketing ploy that portrays men as salivating troglodytes who alternate between patting women's heads and behinds.

After rendering most men as louts, the Gillette ad asks America the question: "Is this the best a man can get?"

Granted, on the surface, encouraging anyone to be a better person is a worthy endeavor. However, a problem arises concerning who it is that gets to determine what a man's "best" actually is. Furthermore, Gillette must have forgotten that setting benchmarks for how others should act undermines the foundational argument of the women they defend. After all, doesn't the right-to-choose crowd quell its guilt-ridden consciences by espousing that there is no absolute moral truth and that what's right for a person hinges solely on personal reality and conviction?

Besides, what right does the crowd that tortures unborn males have to criticize men for harassing women? In any event, if setting an example is the goal of the Gillette ad, the logical place to start might be for the razor magnate to inspire female accusers to refuse to participate in behavior far more toxic than the activities they condemn.

Yet despite the presence of those glaring inconsistencies, Gillette chose instead to glean its inspiration from the #MeToo movement, whose women pride themselves on aborting the offspring of men who have zero say as to whether or not their children get to live or die.

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