Forget telephoto lenses and fake mustaches: The most important tools for America’s 35,000 private investigators are database subscription services. For more than a decade, professional snoops have been able to search troves of public and nonpublic records—known addresses, DMV records, photographs of a person’s car—and condense them into comprehensive reports costing as little as $10. Now they can combine that information with the kinds of things marketers know about you, such as which politicians you donate to, what you spend on groceries, and whether it’s weird that you ate in last night, to create a portrait of your life and predict your behavior.
IDI, a year-old company in the so-called data-fusion business, is the first to centralize and weaponize all that information for its customers. The Boca Raton, Fla., company’s database service, idiCORE, combines public records with purchasing, demographic, and behavioral data. Chief Executive Officer Derek Dubner says the system isn’t waiting for requests from clients—it’s already built a profile on every American adult, including young people who wouldn’t be swept up in conventional databases, which only index transactions. “We have data on that 21-year-old who’s living at home with mom and dad,” he says.
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Oh no they are not tracking us at all... NO govt would do that....
ReplyDeleteIt's not a government. It's a private company.
ReplyDelete10:09.....The NSA looks at that article and falls on the floor laughing.
ReplyDeleteThey have SO much more than that private company.
You cheered that, too, without ever thinking what kind of world you were promoting for your children.
As long as your IRA and 401(k) were producing, you couldn't care less if the Germans started wiping out Jews again.
When its YOUR time (and there WILL a be 'your time', inevitably), no one will be speaking for you, either.
Keep cheering.
I'm Clain,
ReplyDeleteIt was German Jews wiping out European Jews.
Just wanted to clarify.
In Russia, it was European Jews wiping out Russian Christians.
Lenin, Trotsky, so on.
12:26 PM - I never said anything about ignoring our governments abuses, I was just pointing out that they are not the ONLY people to be concerned about. The view from your high horse must be a little dizzying.
ReplyDelete