Giant Food of Landover, Md., is presenting over $2 million to 2,055 local schools in Maryland, Virginia, Washington, D.C., and Delaware as a result of its 2013-14 A+ School Rewards program. A+ School Rewards provides a simple way for schools to earn funds to support school programs and enrichment activities every time a customer makes a purchase using their Giant card in their neighborhood Giant Food. Throughout Delaware, 57 schools will receive more than $31,800.
“The A+ School Rewards program allows us to give back, in a meaningful way, to the community that supports Giant,” said Gordon Reid, president, Giant Food of Landover, Md. “For a quarter century, Giant’s school rewards program has made a real impact in supporting critical educational and extracurricular programming in our community classrooms across Washington, D.C., Maryland, Virginia and Delaware. We are tremendously proud to continue this legacy.”
The A+ School Rewards program is linked to shoppers’ Giant cards, earning points for all in-store purchases. Giant customers can designate up to two schools to benefit from their purchases. Since 1989, Giant’s school rewards program has raised more than $90 million to help both public and private schools in the Mid-Atlantic region fulfill their academic and enrichment needs. In the past, funds raised by A+ School Rewards have helped purchase new computers, additional classroom technology, musical instruments, and athletic uniforms, and funded school aids, field trips, sports and after-school programs.
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Considering how razor-thin profit margins are at grocery stores, that is a good chunk of change.
ReplyDeleteOn a side note, where's Walmart/Food Lion in this?