Burger King Home Delivery: The Last Nail In The Coffin Of Real Food?

The contrast, in my burger-starved boyhood, between our apartment and the bright lights of Burger King was so stark it was almost cruel. If only Burger King had delivered back then! The chain’s home-delivery experiment, which has been expanding very slowly — first in a few mid-Atlantic states and most recently in southern Florida — is the first by any major restaurant chain that doesn’t have the word “pizza” in its name. There are big logistical issues to work out. But Burger King, which charges a small delivery fee, claims that proprietary new technology will keep the burgers hot and the fries crispy en route. The company has been quietly rolling out the program to make sure it can fulfill the immense demand its delivery service will no doubt unleash.

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