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Friday, September 16, 2011

Netflix Expecting 1 Million More Customers To Flee Following Price Hike

It appears that the folks at Netflix underestimated the potential consumer blowback from its decision to split streaming and DVD delivery into two services, effectively increasing the price on customers by upward of 60%. While the company had originally estimated it wouldn't see too huge of a defection this quarter, it has since changed its tune.

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